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Unidades Académicas
Facultad de Ciencias Sociales y Humanísticas
Tesis de Ingeniería en Marketing
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Issue Date
Title
Author(s)
2016
Propuesta de las variables que intervienen en la elección del consumidor de un punto de venta: supermercados versus tiendas de barrio
Chuquitarco Rivas, Johanna Esther
;
Maldonado Muñoz, Joselyn Mabel
;
Almeida, María del Carmen, Directora
2016
Evaluación del proceso motivacional del consumidor Guayaquileño para la elección de productos o servicios, para un estilo de vida sano
Peñaherrera Chávez, Héctor Andrés
;
Villón Ascencio, Máximo Patricio
;
Almeida, María del Carmen, Directora
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Author
1
Chuquitarco Rivas, Johanna Esther
1
Maldonado Muñoz, Joselyn Mabel
1
Peñaherrera Chávez, Héctor Andrés
1
Villón Ascencio, Máximo Patricio
Subject
1
buen estilo de vida
1
proceso motivacional
1
supermercados
1
tiendas de barrio