Resumen:
Nowadays, there is tendency to take care, for that many people prefer the use of natural products that
provide health benefits, is for this reason we seek the introduction of a multivitamin natural energy drink
of carambola to satisfy this need. The market for this kind of fruit is not saturated wich is a great
opportunity to become in one of the leading producers and marketers of natural energizing drink of
carambola, considered an exotic fruit and a new product because it is a healthy way to refresh and
nourish, this being a different way to enjoy this exquisite fruit rich in calcium and vitamins.
As a result we obtained that the market would be willing to consume the product for the benefits and
properties multivitamin provides health, to energize the body in a natural way without harming the body,
also this product was found in distribution sites easier for our consumers purchase.
