Resumen:
This paper contains a clear proposal to a nonprofit institution of the social sector which prime purpose is to protect
the victims of sexual and family violence, and try its best to avoid new cases of this kind of crimes. The development
of the proposal was made taking in consideration updated statistic data about the problem mentioned before. The
general objective established in this project was to elaborate a manual with concrete data, policies and
recommendations for the creation of an institutional video to the “Peace and Hope Foundation”, in order to do
this, was necessary to define specific objectives, procedures and audiovisual production scheme just like the
recompilation of information, creation of a script, storyboard, conception of a production estimate, creation of a
sample video or prototype, etc. As conclusion of the carried process we know that the realization of the project is
completely achievable and the results would benefit in many ways to the “Peace and Hope” Foundation.