Resumen:
The objective of this research is to determine the feasibility of expanding the productive chain of the company, located in Canton Yaguachi, because the company wants to be part of the rice market as a provider of white rice, with expectations of obtain greater benefits To this purpose the company sees the need to expand its chain of production including the following stages: transportation to rice mill, dried, pounded, final product packaging and marketing. The problem for the enterprise lies in determining what would be the acceptance of the market to your product (milled rice variety F50), what are the costs you will incur to expand its production line, what will be its economic benefits once launched the expansion project.
