Resumen:
This project is carried out market research and financial feasibility to create an Enterprise of
Collection, transport and final disposal of fluorescent bulbs used by companies certified under ISO 14001
from Guayaquil city. This idea was implemented by the lack of fluorescent bulbs collection firms in the
city which implies that firms certified under the ISO 14001 Environmental Standard (prohibiting solid
waste disposal in the trash in general) is affected in the acquisition of this service, of firms that is located
in other cities, at a high cost. This Project seeks to give a good handle on this type of waste, to avoid
polluting the environment because of toxic mercury emissions generated by the rupture of a bulb and
simultaneously facilitate the collection service bulbs of firms, that is certified under the ISO 14001
Environmental Standard, established in the same locality.
The study covers a financial feasibility analysis to detail the costs involved in the creation and
development of project, the revenue anticipated and thus obtain, with financial criteria and based on
market research, convenience of it.
